In this 60-minute session, CultureTalk introduced the Archetype framework — a practical, story-based lens for understanding how leaders, teams, and organizations navigate change.
We explored how archetypes reveal the patterns beneath behavior, shaping motivation and decision-making. You saw how Narrative Intelligence enables leaders to recognize and shift the stories influencing culture and performance, and how these dynamics show up across Me, We, and Us.
The central insight: lasting change doesn’t happen through strategy alone — it happens when leaders intentionally work with the stories driving alignment and action.
Learn more about CultureTalk™ here: https://culturetalk.com/
Meet the Speakers
Cynthia Forstmann & Theresa Agresta
Co-Founders | CultureTalk™
Cynthia Forstmann and Theresa Agresta are the co-founders of CultureTalk™. CultureTalk™ demystifies organizational culture and puts the power to design and transform it in leaders’ hands. Through a modern platform of assessments and a story-based Archetype framework, CultureTalk™ creates a shared culture language for organizational change, team experiences, and individual leadership development.
CultureTalk™ has been used to support leadership development, team alignment, and culture transformation efforts at organizations including the USDA, Turner Entertainment, Starbucks, and Coca-Cola. Its approach connects personal insight with team dynamics and organizational identity, helping leaders and teams align more effectively as they drive business strategies forward—and move from awareness to alignment and action.
