Insights

Dive into Optify’s latest research and resources.

Optify Articles

Read timely articles to stay updated on everything happening in the coaching space. 

Meetings Matter. Make Them Better. – Law Technology Today

Meetings Matter. Make Them Better. – Law Technology Today Co-Authored by Lisa Banks,...

Lisa Banks Speaks at Women Legal 2021

March 11-March 12 Optify co-founding partner, Lisa Banks joins the band of talented women...

Pam Krulitz Speaks at William & Mary’s Professionals Week

February 22-February 27 Optify founding partner, Pam Krulitz, is speaking at Williams...

Reflecting on the Days Between the Years

Reflecting on the Days Between the Years I recently learned from a German friend that...

Pam Krulitz Graduates from Mindshare’s 2020 Cohort; Joins Esteemed Alumni Network

Washington, DC—December 21, 2020—Optify,  a professional coaching and leadership...

Tap your Creative Resilience to Lead in Uncertainty

SuperTap your Creative Resilience to Lead in Uncertainty “When we flex the muscle of...

Industry Expert Talks with Two Co-Founders of Optify Coaching

Industry Expert Talks with Two Co-Founders of Optify Coaching Two of our Founders, Pam...

Optify Blog

Discover exclusive commentary from Optify’s team of coaching experts. 

Optify Rebrands with Fresh Website, Optify.io: A Message from Our Founders

Leadership coaching provider, Optify, launches a fully rebranded website to showcase the...

From Burnout to Vitality: It’s More than Just Work-Life Balance

From Burnout to Vitality: It’s More than Just Work-Life Balance Step back and consider...

Superhuman Resources: Making the transition to strategic HR

Superhuman Resources: Making the transition to strategic HR Over the last 20 years, human...

Make Change Visible - Assessing the ROI of your coaching programs

As a coaching company leader, you know that your coaching team delivers outstanding work. ...

Your checklist for strategic alignment in your coaching business

Your checklist for strategic alignment in your coaching business Growing a coaching business...

A New Era of Leading in Hybrid Work

A New Era of Leading in Hybrid Work With all the excitement around lifted state and federal...

Hello World, Meet Optify

Optify Coaching, founded in 2018, was created as a leadership coaching company on a mission...

How to Make Your Next Coaching Engagement Your Best Coaching Engagement

Kickstarting a new coaching engagement can be intimidating for your sponsors, your clients,...

Getting Started In Coaching, 2021 Style

Getting Started In Coaching, 2021 Style These days, it takes sheer audacity to start up...

Navigating The Learning Life Cycle

Navigating the Learning Life Cycle As we experience new things, we naturally internalize...

Coaching: The Key to Making Leadership Development Stick

Coaching: The Key to Making Leadership Development Stick Whether it be logging on to LinkedIn...

4 Essential Habits of Transformational Leaders

4 Essential Habits of Transformational Leaders Close your eyes. Think about the best leader...

Lessons to a First-time Leader, from a First-time Leader

Lessons to a First-time Leader, from a First-time Leader There was a sense of excitement...

The Business Case for Coaching Leaders at the Middle of the Organization

For decades, organizations have invested in executive coaches for their most senior leaders...

The 6 S’s of Agile Organizations

The 6 S’s of Agile Organizations If you’ve been reading any business blogs or just...

COVID-19 & The Psychological Contract

COVID-19 & The Psychological Contract When COVID-19 hit, some leaders felt they needed...

How to Win When You’re Losing

How to Win When You’re Losing One of the most important things a leader can do for their...

The Missing Piece

The Missing Piece Organizational culture’s fit in the performance puzzle My director...

Whose Job is it Anyways?

Whose Job is it Anyways?  A leader’s role in building organizational culture “What’s...

Optify Webcast

TechTalk - HR Executive Magazine

Using a Leadership Coaching Management System to Organize, Scale, Measure, and Mature...

Looking Upstream Webinar

Optify & Sharon Podobnik Present: Looking Upstream A conversation with Optify partner,...

Coach your Leaders to Drive Organizational Success

Coach your Leaders to Drive Organizational Success A talk by Lisa Banks & Pam Krulitz....

Millennials – Getting Your House in Order With Weeve

Millennials – Getting Your House in Order Webinar brought to you by Optify & Weeve...

Coach Spotlight – Daphne Jefferson

Optify’s #CoachSpotlight – Daphne Jefferson Optify’s first quarterly #CoachSpotlight...

Optify Coaching Gets Its Scalable Coaching Software Reviewed by the Technology Review Counsel

Optify is a well-designed framework to keep leaders and their mentors on track, with the...

Webinar: Coach your Leaders to Drive Organizational Success 2020

The need for organizational agility has never been clearer. For organizations to succeed...